Founding cohort forming — launch is weeks away

The wholesale marketplace that works like a team member.

Move from discovery to checkout-ready orders without losing commercial context in PDFs, spreadsheets, or email. Every workflow runs on live operational data, and every AI output is reviewed and approved by a human.

<30 minCatalog import to buyer-ready room
100%AI output reviewed by humans
LiveATS, terms, and ship-to coverage

Operated by AI, approved by humans

The AI does the work. People make the calls.

Onboarding, discovery, selling, and trust review run as operated workflows. Every suggestion cites its evidence, and nothing ships without a human approval.

Magic catalog import

Review diff
  • SS27 linen shirting — 3 colorways, 8 sizes parsed

    +24 SKUs
  • Wholesale and MSRP mapped from the price list

    OK
  • 2 fields held for review — fabric weight, HS code

    Hold
Nothing publishes until the brand approves the diff.

Buying assistant

Draft order
  • “Minimal outerwear, ship-to UK, under $90 wholesale, in stock.”

    Ask
  • 12 styles matched — each cites availability and terms

    12
  • Draft order assembled — 96 units, MOQ met

    $7,440
The assistant drafts; the buyer reviews and submits.

Verification assist

Reviewer queue
  • Business registry evidence matched

    OK
  • Stockist claims cross-checked — 2 flagged

    Flag
  • Recommendation: approve, with cited evidence

    High
A human reviewer makes every verification decision.

Built for both sides of the order

One marketplace, three working roles.

Brands

Your catalog, buyer-ready in minutes. Magic catalog import reads your PDF, CSV, or platform export and builds the room for your review.

Start brand onboarding

Buyers

Verified supply plus a buying assistant that finds, compares, and drafts orders. Free for buyers.

Join as a buyer

Premium market rooms

Curated rooms with a trustworthy next step.

Every room carries live availability, buyer access, terms, compliance, and order readiness — so discovery always has a next action instead of a follow-up email.

Featured room

Contemporary separates

Live line sheets, seasonal availability, and buyer-ready order terms.

Ready to ship

Immediate inventory

Browse units connected to real stock instead of stale marketplace listings.

Market week

Appointments with context

Bring showroom discovery and operational follow-through together.

Buyer command center

Search that leads to action, not another list.

Describe what you need — semantic search and the buying assistant find it across verified supply, with availability and terms attached to every result.

Discover

Describe what you need in plain language. Semantic search finds it across verified supply.

Qualify

Check wholesale terms, live inventory, and compliance before you commit a dollar.

Order

Let the assistant draft the order from your assortment, then review and submit.

Wholesale readiness audit

Find out if your brand is buyer-ready in two minutes.

Free, no account required. Get a scored readiness report with a personalized plan to close the gaps.

Get your free audit

Operating principles

The marketplace trust layer is part of the product.

The differentiator is not just who is listed. It is what the marketplace knows, verifies, protects, and lets buyers act on.

Trust from data

Brand rooms surface availability, pricing, order constraints, and compliance status from connected operations.

AI you can audit

Every AI suggestion cites its evidence, carries a confidence band, and waits for human approval before anything changes.

Premium control

Brands keep segmentation and access controls while gaining a market-facing discovery channel.

Live marketplace preview

Approved brands already shaped for buyer review.

Public brand rooms show buyer-safe story, category, geography, and product-depth signals. Commercial terms, wholesale pricing, SKU matrices, and line sheets stay gated.

Request access

Product discovery preview

See classified apparel supply before signing in.

Product previews expose merchandising context, classification, season, materials, and ship-to coverage so buyers can tell whether the marketplace has relevant supply.

Buyer workflow

Why Apparel Market

Premium marketplace experience, operationally serious underneath.

Verification, access control, inventory freshness, and clean order handoff are the hard parts of wholesale. They are built in here — not left to your inbox.

Brand roomsGated line sheets and buyer-specific wholesale terms
OrdersVariant-level draft orders connected to live product data
OperationsVerification, approvals, and public readiness in one loop
NetworkBuyer intent signals that compound across every market room
Apparel Market, powered by Uphance

Live operational data is the premium trust layer.

Next step

Move your next order onto live operational truth.

Publish a buyer-ready wholesale room, or source from verified supply with an assistant that drafts the order.